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Value Proposition Strategy Sr. Manager


Rotterdam, NL, 3013 AA

Req ID:  81850
Facility:  Rotterdam-554
Department:  Marketing & BD EMEAI
Division:  Circular and Low Carbon Solutions

Are you an experienced commercial manager who knows how to create new business together with international brand owners to bring value? Are you attracted to work at one of the most advanced chemical production companies of the world?
Welcome to LyondellBasell…


This is LyondellBasell

As a leader in the global chemical industry, LyondellBasell strives every day to be the safest, best operated and most valued company in our industry. The company’s products, materials and technologies are advancing sustainable solutions for food safety, access to clean water, healthcare and fuel efficiency in more than 100 international markets. LyondellBasell places high priority on diversity, equity and inclusion and is Advancing Good with an emphasis on our planet, the communities where we operate and our future workforce. The company takes great pride in its world-class technology and customer focus. LyondellBasell has stepped up its circularity and climate ambitions and actions to address the global challenges of plastic waste and decarbonization. For more information, please visit or follow @LyondellBasell on LinkedIn.

This is the role

As Value Proposition Strategy Sr. Manager you are responsible for value proposition development for the different CLC solutions, owns perspective on market development, trends and customer segmentation. You own the Circulen brand and Low Carbon Product & Solution strategy driving the growth of the brand in alignment with the company sustainability strategy, as well as to ensure all aspects of its marketing and manufacturing match.
You ensure the alignment on value proposition with commercial development director, S&OP, Product Marketing Manager and Sales.



  • Be responsible for the strategy development and Implementation 
  • Marketing Strategy, creating an enduring value proposition per brand message that results in increased sales, brand loyalty and higher market share 
  • Leads the value discovery of new products/solutions and works with others to define value and pricing 
  • Ensure key internal stakeholders support the value strategy implementation, and ensure commercial teams have a good understanding of the value proposition and positioning
  • Ensure the development of high quality and effective marketing materials to be used for the promotion of the CLC solutions including online and social media channels in coordination with marketing and communications teams
  • Manages relationships with key Industry and trade organizations as well as key stakeholders within the value chain (like AEPW, The Recycling Partnership)
  • Be on top of consumer/market trends and insights, which impact and creates opportunities for CLC brands growth

This is who you are

Looking for new opportunities and transformation is in your blood. With your strong communication skills you have the ability to interact effectively at various levels of brand owner organizations. You easily built trust and act with integrity by nature.

This is what you bring

  • Min of Bachelor's Degree required – Technical Degree preferred;
  • Advanced degree such as an MBA would be a plus, not essential; 
  • 10+ year experience in Sales, Marketing, or Business with at least 5 years of progressively increased leadership responsibility;
  • Some prior experience in consumer goods industry, including markets, applications and customers;
  • Must have a demonstrable track record of success in prior roles and proficiency with marketing strategy;
  • Must have strong Project Management Skills;
  • Willingness to travel 25% of time as required;
  • Fluency in English is a must and any other language is a plus.

This is what we offer

We offer an environment where we encourage personal and professional growth and where you will be rewarded for your performance and results. You will have the possibility to work with specialist on all fields to develop innovative solutions and to extend your national and international network. In addition, we offer you a competitive salary package. The Company's Global Remote Work Policy allows eligible employees the option to work up to three days a week from home. LyondellBasell is committed to advancing diversity, equity & inclusion (DEI) to ensure a positive experience for all employees.


Please feel free to contact our sr Corporate Recruiter at natalie.backx-cornelissen @ for more details. 
Would you like to apply? Just send us your motivation and resume via the application button. The recruitment process exists of an initial phone screening and two/three business interviews before proceeding to a possible job offer a background check will be part of the process.


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